Life has been kind of uneventful these past few weeks, hence the lack of blogging. I have been working a lot and shopping for boots in my spare time. The latter takes a lot more time than you would think. Finding tall black boots that don’t have stilletto heels, absurdly long pointed toes, ten million buckles, sequins, chains and god knows what else in St. Petersburg is pretty challenging. I need my footwear to be comfortable and tasteful, but I don’t want granny boots either. Then there are my chubby calves, which further limits the tall boot selection. I did see some promising boots last Friday… I just didn’t have enough money on me at the time.
Right, so you can see how exciting it’s been lately. But I’m not complaining.
At the moment Kostia is waiting most impatiently for a letter from our university in Sweden with his official job offer so he can go to the Swedish Consulate and get his work permit before next Monday, when the classes he’s supposed to teach are starting. He’s already been teaching two distance courses on the internet and they want him to teach several more in person in November and December. Since we don’t know whether there’s a longer-term job there for him in the future, I’m staying in St. Petersburg for now to keep working – I wouldn’t want to quit the language school and dump all my students only to find that we’re back here in January – and I’ll just visit for two weeks or so. Though I’m not looking forward to this six-week separation, I’m also not worrying too much about it yet, since bureaucracy and the Russian postal service may keep it from happening anyway.
So here’s a bit of a cultural-linguistic curiosity for you Russophiles. First, some background: Yevroset is one of several mobile phone retailers in Russia. As I think I’ve mentioned before, here subscription plans for mobile phones are rare; nearly everyone has pre-paid service. You can add money to your phone account at places like Yevroset and they get a commission for it. There are also automated machines where you can do this, which I think are becoming more popular than actually going into one of these outlets.
Anyway, Kostia wanted to buy Zemfira‘s new album, licensed copies of which are being sold only at Yevroset in what I think is some kind of crass marketing conspiracy, so we went to a Yevroset outlet, where I noticed they were offering some very amusing stickers as a gimmick for people adding money to their phones. My phone had plenty of money on it, but when I started fawning over the stickers, the guy behind the counter was kind enough to give them to me for free.
click to enlarge
The stickers say “I’m a hare”, “I’m a hedgehog”, I’m a snake”, etc, but here Yevroset is trying to be hip and cool by intentionally misspelling things in the manner of the internet writing style “Albanian” or “Preved“. Furthermore, the one on the bottom left is borderline vulgar – it says “I’m a fat arctic fox” but this phrase sounds like another common but very vulgar phrase that means something like “a FUBAR situation”. Kostia tells me it isn’t the first time that Yevroset has alluded to mat in its advertising – they once had a slogan which roughly translates to “Our prices will blow your f**king mind” (complete with asterisks – they couldn’t actually write out the equivalent in a public ad campaign). Apparently the company owner is a bit of a character.